Deere & Company (DE)vsSturm Ruger & Company Inc (RGR)
DE
Deere & Company
$675.74
-0.32%
INDUSTRIALS · Cap: $182.20B
RGR
Sturm Ruger & Company Inc
$37.72
+0.35%
INDUSTRIALS · Cap: $615.00M
Smart Verdict
WallStSmart Research — data-driven comparison
Deere & Company generates 8203% more annual revenue ($47.93B vs $577.24M). DE leads profitability with a 10.2% profit margin vs 2.1%. DE trades at a lower P/E of 37.7x. DE earns a higher WallStSmart Score of 49/100 (D+).
DE
Hold49
out of 100
Grade: D+
RGR
Hold38
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for DE.
Margin of Safety
+10.7%
Fair Value
$41.59
Current Price
$37.72
$3.87 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Large-cap with strong market position
Generating 1.9B in free cash flow
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Reasonable price relative to book value
19.3% revenue growth
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Revenue declined 11.1%
Smaller company, higher risk/reward
ROE of 4.2% — below average capital efficiency
2.1% margin — thin
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : DE
The strongest argument for DE centers on Market Cap, Free Cash Flow.
Bull Case : RGR
The strongest argument for RGR centers on Debt/Equity, Altman Z-Score, Price/Book. Revenue growth of 19.3% demonstrates continued momentum.
Bear Case : DE
The primary concerns for DE are PEG Ratio, P/E Ratio, Piotroski F-Score. Debt-to-equity of 2.29 is elevated, increasing financial risk.
Bear Case : RGR
The primary concerns for RGR are Market Cap, Return on Equity, Profit Margin. A P/E of 52.0x leaves little room for execution misses. Thin 2.1% margins leave little buffer for downturns.
Key Dynamics to Monitor
DE profiles as a declining stock while RGR is a growth play — different risk/reward profiles.
DE carries more volatility with a beta of 0.91 — expect wider price swings.
RGR is growing revenue faster at 19.3% — sustainability is the question.
DE generates stronger free cash flow (1.9B), providing more financial flexibility.
Bottom Line
DE scores higher overall (49/100 vs 38/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Deere & Company
INDUSTRIALS · FARM & HEAVY CONSTRUCTION MACHINERY · USA
John Deere is the brand name of Deere & Company, an American corporation that manufactures agricultural, construction, and forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, and lawn care equipment.
Sturm Ruger & Company Inc
INDUSTRIALS · AEROSPACE & DEFENSE · USA
Sturm, Ruger & Company, Inc. designs, manufactures, and sells firearms under the Ruger name and trademark in the United States. The company is headquartered in Southport, Connecticut.
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