Creative Realities Inc (CREX)vsMicrosoft Corporation (MSFT)
CREX
Creative Realities Inc
$4.09
-0.25%
TECHNOLOGY · Cap: $39.36M
MSFT
Microsoft Corporation
$390.49
+1.62%
TECHNOLOGY · Cap: $2.77T
Smart Verdict
WallStSmart Research — data-driven comparison
Microsoft Corporation generates 498401% more annual revenue ($318.27B vs $63.85M). MSFT leads profitability with a 39.3% profit margin vs -29.9%. CREX appears more attractively valued with a PEG of 0.48. MSFT earns a higher WallStSmart Score of 72/100 (B).
CREX
Hold43
out of 100
Grade: D
MSFT
Strong Buy72
out of 100
Grade: B
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+2.5%
Fair Value
$3.24
Current Price
$4.09
$0.85 discount
Margin of Safety
-82.6%
Fair Value
$213.84
Current Price
$390.49
$176.65 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Revenue surging 67.9% year-over-year
Mega-cap, among the largest globally
Every $100 of equity generates 30 in profit
Keeps 39 of every $100 in revenue as profit
Strong operational efficiency at 46.3%
Generating 15.8B in free cash flow
Conservative balance sheet, low leverage
Areas to Watch
Smaller company, higher risk/reward
Elevated debt levels
Weak financial health signals
ROE of -46.4% — below average capital efficiency
No major concerns identified
Comparative Analysis Report
WallStSmart ResearchBull Case : CREX
The strongest argument for CREX centers on PEG Ratio, Revenue Growth. Revenue growth of 67.9% demonstrates continued momentum. PEG of 0.48 suggests the stock is reasonably priced for its growth.
Bull Case : MSFT
The strongest argument for MSFT centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 39.3% and operating margin at 46.3%. Revenue growth of 18.3% demonstrates continued momentum.
Bear Case : CREX
The primary concerns for CREX are Market Cap, Debt/Equity, Piotroski F-Score. Debt-to-equity of 1.70 is elevated, increasing financial risk.
Bear Case : MSFT
No major red flags identified for MSFT, but monitor valuation.
Key Dynamics to Monitor
CREX profiles as a hypergrowth stock while MSFT is a growth play — different risk/reward profiles.
CREX carries more volatility with a beta of 1.48 — expect wider price swings.
CREX is growing revenue faster at 67.9% — sustainability is the question.
MSFT generates stronger free cash flow (15.8B), providing more financial flexibility.
Bottom Line
MSFT scores higher overall (72/100 vs 43/100), backed by strong 39.3% margins and 18.3% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Creative Realities Inc
TECHNOLOGY · SOFTWARE - APPLICATION · USA
Creative Realities, Inc. provides digital marketing technology solutions to retail companies, individual retail brands, businesses, and other organizations in the United States and Canada.
Microsoft Corporation
TECHNOLOGY · SOFTWARE - INFRASTRUCTURE · USA
Microsoft Corporation is an American multinational technology company which produces computer software, consumer electronics, personal computers, and related services. Its best known software products are the Microsoft Windows line of operating systems, the Microsoft Office suite, and the Internet Explorer and Edge web browsers. Its flagship hardware products are the Xbox video game consoles and the Microsoft Surface lineup of touchscreen personal computers. Microsoft ranked No. 21 in the 2020 Fortune 500 rankings of the largest United States corporations by total revenue; it was the world's largest software maker by revenue as of 2016. It is considered one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Amazon, and Facebook.
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