Colgate-Palmolive Company (CL)vsUSANA Health Sciences Inc (USNA)
CL
Colgate-Palmolive Company
$85.36
+1.03%
CONSUMER DEFENSIVE · Cap: $67.91B
USNA
USANA Health Sciences Inc
$19.05
+1.76%
CONSUMER DEFENSIVE · Cap: $360.28M
Smart Verdict
WallStSmart Research — data-driven comparison
Colgate-Palmolive Company generates 2103% more annual revenue ($20.38B vs $925.26M). CL leads profitability with a 10.5% profit margin vs 1.2%. USNA appears more attractively valued with a PEG of 0.81. CL earns a higher WallStSmart Score of 62/100 (C+).
CL
Buy62
out of 100
Grade: C+
USNA
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+17.8%
Fair Value
$102.75
Current Price
$85.36
$17.39 discount
Margin of Safety
+73.0%
Fair Value
$77.70
Current Price
$19.05
$58.65 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 50 in profit
Large-cap with strong market position
Strong operational efficiency at 20.4%
Generating 1.3B in free cash flow
Reasonable price relative to book value
Growing faster than its price suggests
Areas to Watch
Premium valuation, high expectations priced in
1.1% earnings growth
Weak financial health signals
Trading at 1219.4x book value
Premium valuation, high expectations priced in
Smaller company, higher risk/reward
ROE of 2.0% — below average capital efficiency
1.2% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : CL
The strongest argument for CL centers on Return on Equity, Market Cap, Operating Margin.
Bull Case : USNA
The strongest argument for USNA centers on Price/Book, PEG Ratio. PEG of 0.81 suggests the stock is reasonably priced for its growth.
Bear Case : CL
The primary concerns for CL are P/E Ratio, EPS Growth, Piotroski F-Score. Debt-to-equity of 147.93 is elevated, increasing financial risk.
Bear Case : USNA
The primary concerns for USNA are P/E Ratio, Market Cap, Return on Equity. Thin 1.2% margins leave little buffer for downturns.
Key Dynamics to Monitor
USNA carries more volatility with a beta of 0.70 — expect wider price swings.
USNA is growing revenue faster at 5.9% — sustainability is the question.
CL generates stronger free cash flow (1.3B), providing more financial flexibility.
Monitor HOUSEHOLD & PERSONAL PRODUCTS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
CL scores higher overall (62/100 vs 54/100). USNA offers better value entry with a 73.0% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Colgate-Palmolive Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Colgate-Palmolive Company is an American multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. It specializes in the production, distribution and provision of household, health care, personal care and veterinary products.
Visit Website →USANA Health Sciences Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
USANA Health Sciences, Inc. develops, manufactures, and sells science-based nutritional and personal care products. The company is headquartered in Salt Lake City, Utah.
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