WallStSmart

Conagra Brands, Inc. (CAG)vsThe Kraft Heinz Company (KHC)

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Smart Verdict

WallStSmart Research — data-driven comparison

The Kraft Heinz Company generates 121% more annual revenue ($24.90B vs $11.24B). KHC leads profitability with a -13.6% profit margin vs -17.0%. KHC appears more attractively valued with a PEG of 0.99. KHC earns a higher WallStSmart Score of 57/100 (C).

CAG

Hold

45

out of 100

Grade: D+

Growth: 3.3Profit: 4.0Value: 4.3Quality: 4.0
Piotroski: 3/9Altman Z: 1.04

KHC

Buy

57

out of 100

Grade: C

Growth: 3.3Profit: 4.5Value: 6.3Quality: 4.5
Piotroski: 4/9Altman Z: 0.69
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CAGUndervalued (+7.1%)

Margin of Safety

+7.1%

Fair Value

$21.54

Current Price

$14.09

$7.45 discount

UndervaluedFair: $21.54Overvalued
KHCUndervalued (+13.9%)

Margin of Safety

+13.9%

Fair Value

$29.01

Current Price

$23.90

$5.11 discount

UndervaluedFair: $29.01Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CAG1 strengths · Avg: 10.0/10
Price/BookValuation
1.0x10/10

Reasonable price relative to book value

KHC2 strengths · Avg: 9.0/10
Price/BookValuation
0.8x10/10

Reasonable price relative to book value

PEG RatioValuation
0.998/10

Growing faster than its price suggests

Areas to Watch

CAG4 concerns · Avg: 2.5/10
Debt/EquityHealth
1.213/10

Elevated debt levels

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

PEG RatioValuation
12.072/10

Expensive relative to growth rate

Return on EquityProfitability
-0.5%2/10

ROE of -0.5% — below average capital efficiency

KHC4 concerns · Avg: 1.8/10
Return on EquityProfitability
-9.4%2/10

ROE of -9.4% — below average capital efficiency

Revenue GrowthGrowth
-1.4%2/10

Revenue declined 1.4%

Altman Z-ScoreHealth
0.692/10

Distress zone — elevated risk

Profit MarginProfitability
-13.6%1/10

Currently unprofitable

Comparative Analysis Report

WallStSmart Research

Bull Case : CAG

The strongest argument for CAG centers on Price/Book.

Bull Case : KHC

The strongest argument for KHC centers on Price/Book, PEG Ratio. PEG of 0.99 suggests the stock is reasonably priced for its growth.

Bear Case : CAG

The primary concerns for CAG are Debt/Equity, Piotroski F-Score, PEG Ratio.

Bear Case : KHC

The primary concerns for KHC are Return on Equity, Revenue Growth, Altman Z-Score.

Key Dynamics to Monitor

KHC is growing revenue faster at -1.4% — sustainability is the question.

KHC generates stronger free cash flow (893M), providing more financial flexibility.

Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.

Bottom Line

KHC scores higher overall (57/100 vs 45/100). Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Conagra Brands, Inc.

CONSUMER DEFENSIVE · PACKAGED FOODS · USA

Conagra Brands, Inc. (formerly ConAgra Foods) is an American consumer packaged goods holding company headquartered in Chicago, Illinois. Conagra makes and sells products under various brand names that are available in supermarkets, restaurants, and food service establishments.

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The Kraft Heinz Company

CONSUMER DEFENSIVE · PACKAGED FOODS · USA

The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.

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