Brightstar Lottery PLC (BRSL)vsMercadoLibre Inc. (MELI)
BRSL
Brightstar Lottery PLC
$12.94
+0.31%
CONSUMER CYCLICAL · Cap: $2.39B
MELI
MercadoLibre Inc.
$1,767.02
-1.39%
CONSUMER CYCLICAL · Cap: $90.88B
Smart Verdict
WallStSmart Research — data-driven comparison
MercadoLibre Inc. generates 1051% more annual revenue ($28.89B vs $2.51B). MELI leads profitability with a 6.9% profit margin vs 5.8%. MELI earns a higher WallStSmart Score of 62/100 (C+).
BRSL
Hold47
out of 100
Grade: D+
MELI
Buy62
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+24.2%
Fair Value
$18.78
Current Price
$12.94
$5.84 discount
Margin of Safety
+59.5%
Fair Value
$4981.85
Current Price
$1767.02
$3214.83 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Strong operational efficiency at 26.2%
Every $100 of equity generates 36 in profit
Revenue surging 44.6% year-over-year
Large-cap with strong market position
Growing faster than its price suggests
Generating 4.8B in free cash flow
Areas to Watch
2.6% revenue growth
ROE of 7.4% — below average capital efficiency
5.8% margin — thin
Earnings declined 70.6%
Trading at 13.3x book value
6.9% margin — thin
Weak financial health signals
Premium valuation, high expectations priced in
Comparative Analysis Report
WallStSmart ResearchBull Case : BRSL
The strongest argument for BRSL centers on Price/Book, Operating Margin.
Bull Case : MELI
The strongest argument for MELI centers on Return on Equity, Revenue Growth, Market Cap. Revenue growth of 44.6% demonstrates continued momentum. PEG of 0.83 suggests the stock is reasonably priced for its growth.
Bear Case : BRSL
The primary concerns for BRSL are Revenue Growth, Return on Equity, Profit Margin. Debt-to-equity of 4.94 is elevated, increasing financial risk.
Bear Case : MELI
The primary concerns for MELI are Price/Book, Profit Margin, Piotroski F-Score. A P/E of 45.5x leaves little room for execution misses.
Key Dynamics to Monitor
BRSL profiles as a value stock while MELI is a hypergrowth play — different risk/reward profiles.
MELI carries more volatility with a beta of 1.49 — expect wider price swings.
MELI is growing revenue faster at 44.6% — sustainability is the question.
MELI generates stronger free cash flow (4.8B), providing more financial flexibility.
Bottom Line
MELI scores higher overall (62/100 vs 47/100) and 44.6% revenue growth. BRSL offers better value entry with a 24.2% margin of safety. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Brightstar Lottery PLC
CONSUMER CYCLICAL · GAMBLING · USA
Brightstar Lottery PLC provides lottery solutions in the United States, Italy, rest of Europe, and internationally. The company is headquartered in London, the United Kingdom.
Visit Website →MercadoLibre Inc.
CONSUMER CYCLICAL · INTERNET RETAIL · USA
MercadoLibre, Inc. operates online trading platforms in Latin America. The company is headquartered in Buenos Aires, Argentina.
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