WallStSmart

Netflix Inc (NFLX)vsRoku Inc (ROKU)

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Smart Verdict

WallStSmart Research — data-driven comparison

Netflix Inc generates 829% more annual revenue ($48.37B vs $5.21B). NFLX leads profitability with a 28.2% profit margin vs 6.8%. ROKU appears more attractively valued with a PEG of 0.61. NFLX earns a higher WallStSmart Score of 73/100 (B).

NFLX

Strong Buy

73

out of 100

Grade: B

Growth: 6.7Profit: 10.0Value: 4.7Quality: 7.5
Piotroski: 6/9Altman Z: 3.27

ROKU

Buy

63

out of 100

Grade: C+

Growth: 8.7Profit: 5.5Value: 5.0Quality: 8.0
Piotroski: 4/9Altman Z: 2.15
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

NFLXSignificantly Overvalued (-36.8%)

Margin of Safety

-36.8%

Fair Value

$56.58

Current Price

$77.40

$20.82 premium

UndervaluedFair: $56.58Overvalued

Intrinsic value data unavailable for ROKU.

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

NFLX6 strengths · Avg: 9.5/10
Market CapQuality
$322.29B10/10

Mega-cap, among the largest globally

Return on EquityProfitability
45.3%10/10

Every $100 of equity generates 45 in profit

Operating MarginProfitability
33.4%10/10

Strong operational efficiency at 33.4%

Altman Z-ScoreHealth
3.2710/10

Safe zone — low bankruptcy risk

Profit MarginProfitability
28.2%9/10

Keeps 28 of every $100 in revenue as profit

Free Cash FlowQuality
$1.37B8/10

Generating 1.4B in free cash flow

ROKU4 strengths · Avg: 8.8/10
EPS GrowthGrowth
1443.0%10/10

Earnings expanding 1443.0% YoY

Debt/EquityHealth
0.179/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.618/10

Growing faster than its price suggests

Revenue GrowthGrowth
21.9%8/10

Revenue surging 21.9% year-over-year

Areas to Watch

NFLX1 concerns · Avg: 4.0/10
Price/BookValuation
10.7x4/10

Trading at 10.7x book value

ROKU3 concerns · Avg: 3.0/10
Price/BookValuation
8.1x4/10

Trading at 8.1x book value

Profit MarginProfitability
6.8%3/10

6.8% margin — thin

P/E RatioValuation
65.8x2/10

Premium valuation, high expectations priced in

Comparative Analysis Report

WallStSmart Research

Bull Case : NFLX

The strongest argument for NFLX centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 28.2% and operating margin at 33.4%. Revenue growth of 13.4% demonstrates continued momentum.

Bull Case : ROKU

The strongest argument for ROKU centers on EPS Growth, Debt/Equity, PEG Ratio. Revenue growth of 21.9% demonstrates continued momentum. PEG of 0.61 suggests the stock is reasonably priced for its growth.

Bear Case : NFLX

The primary concerns for NFLX are Price/Book.

Bear Case : ROKU

The primary concerns for ROKU are Price/Book, Profit Margin, P/E Ratio. A P/E of 65.8x leaves little room for execution misses.

Key Dynamics to Monitor

NFLX profiles as a mature stock while ROKU is a growth play — different risk/reward profiles.

ROKU carries more volatility with a beta of 2.05 — expect wider price swings.

ROKU is growing revenue faster at 21.9% — sustainability is the question.

NFLX generates stronger free cash flow (1.4B), providing more financial flexibility.

Bottom Line

NFLX scores higher overall (73/100 vs 63/100), backed by strong 28.2% margins and 13.4% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Netflix Inc

COMMUNICATION SERVICES · ENTERTAINMENT · USA

Netflix, Inc. is an American over-the-top content platform and production company headquartered in Los Gatos, California. Netflix was founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. The company's primary business is a subscription-based streaming service offering online streaming from a library of films and television series, including those produced in-house.

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Roku Inc

COMMUNICATION SERVICES · ENTERTAINMENT · USA

Roku, Inc. operates a TV streaming platform. The company is headquartered in San Jose, California.

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