The Coca-Cola Company (KO)vsUSANA Health Sciences Inc (USNA)
KO
The Coca-Cola Company
$79.48
+0.11%
CONSUMER DEFENSIVE · Cap: $338.86B
USNA
USANA Health Sciences Inc
$17.46
-3.27%
CONSUMER DEFENSIVE · Cap: $366.86M
Smart Verdict
WallStSmart Research — data-driven comparison
The Coca-Cola Company generates 5223% more annual revenue ($49.28B vs $925.94M). KO leads profitability with a 27.8% profit margin vs 1.0%. USNA appears more attractively valued with a PEG of 0.82. KO earns a higher WallStSmart Score of 65/100 (B-).
KO
Strong Buy65
out of 100
Grade: B-
USNA
Buy52
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-29.0%
Fair Value
$61.61
Current Price
$79.48
$17.87 premium
Intrinsic value data unavailable for USNA.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 41 in profit
Strong operational efficiency at 35.1%
Keeps 28 of every $100 in revenue as profit
Generating 1.8B in free cash flow
Reasonable price relative to book value
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Growing faster than its price suggests
Areas to Watch
Trading at 10.2x book value
Elevated debt levels
Expensive relative to growth rate
Premium valuation, high expectations priced in
0.3% revenue growth
Smaller company, higher risk/reward
ROE of 1.6% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : KO
The strongest argument for KO centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 27.8% and operating margin at 35.1%. Revenue growth of 12.1% demonstrates continued momentum.
Bull Case : USNA
The strongest argument for USNA centers on Price/Book, Debt/Equity, Altman Z-Score. PEG of 0.82 suggests the stock is reasonably priced for its growth.
Bear Case : KO
The primary concerns for KO are Price/Book, Debt/Equity, PEG Ratio.
Bear Case : USNA
The primary concerns for USNA are P/E Ratio, Revenue Growth, Market Cap. Thin 1.0% margins leave little buffer for downturns.
Key Dynamics to Monitor
KO profiles as a mature stock while USNA is a value play — different risk/reward profiles.
USNA carries more volatility with a beta of 0.77 — expect wider price swings.
KO is growing revenue faster at 12.1% — sustainability is the question.
KO generates stronger free cash flow (1.8B), providing more financial flexibility.
Bottom Line
KO scores higher overall (65/100 vs 52/100), backed by strong 27.8% margins and 12.1% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
The Coca-Cola Company
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.
Visit Website →USANA Health Sciences Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
USANA Health Sciences, Inc. develops, manufactures, and sells science-based nutritional and personal care products. The company is headquartered in Salt Lake City, Utah.
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