The Coca-Cola Company (KO)vsNewell Brands Inc (NWL)
KO
The Coca-Cola Company
$88.29
+0.52%
CONSUMER DEFENSIVE · Cap: $379.87B
NWL
Newell Brands Inc
$5.85
-0.34%
CONSUMER DEFENSIVE · Cap: $2.56B
Smart Verdict
WallStSmart Research — data-driven comparison
The Coca-Cola Company generates 592% more annual revenue ($50.13B vs $7.25B). KO leads profitability with a 28.6% profit margin vs -3.0%. NWL appears more attractively valued with a PEG of 0.97. KO earns a higher WallStSmart Score of 63/100 (C+).
KO
Buy63
out of 100
Grade: C+
NWL
Buy61
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-40.1%
Fair Value
$63.02
Current Price
$88.29
$25.27 premium
Margin of Safety
+76.4%
Fair Value
$19.14
Current Price
$5.85
$13.29 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 40 in profit
Strong operational efficiency at 34.9%
Keeps 29 of every $100 in revenue as profit
Generating 5.1B in free cash flow
Reasonable price relative to book value
Earnings expanding 126.6% YoY
Growing faster than its price suggests
Areas to Watch
Moderate valuation
Trading at 10.5x book value
Elevated debt levels
Expensive relative to growth rate
3.0% revenue growth
Weak financial health signals
ROE of -11.2% — below average capital efficiency
Negative free cash flow — burning cash
Comparative Analysis Report
WallStSmart ResearchBull Case : KO
The strongest argument for KO centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 28.6% and operating margin at 34.9%.
Bull Case : NWL
The strongest argument for NWL centers on Price/Book, EPS Growth, PEG Ratio. PEG of 0.97 suggests the stock is reasonably priced for its growth.
Bear Case : KO
The primary concerns for KO are P/E Ratio, Price/Book, Debt/Equity.
Bear Case : NWL
The primary concerns for NWL are Revenue Growth, Piotroski F-Score, Return on Equity. Debt-to-equity of 2.26 is elevated, increasing financial risk.
Key Dynamics to Monitor
KO profiles as a mature stock while NWL is a turnaround play — different risk/reward profiles.
NWL carries more volatility with a beta of 0.89 — expect wider price swings.
KO is growing revenue faster at 6.7% — sustainability is the question.
KO generates stronger free cash flow (5.1B), providing more financial flexibility.
Bottom Line
KO scores higher overall (63/100 vs 61/100), backed by strong 28.6% margins. NWL offers better value entry with a 76.4% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
The Coca-Cola Company
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.
Visit Website →Newell Brands Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Newell Brands is an American worldwide manufacturer, marketer and distributor of consumer and commercial products with a portfolio of brands.
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