The Coca-Cola Company (KO)vsMcCormick & Company Incorporated (MKC)
KO
The Coca-Cola Company
$91.88
+0.60%
CONSUMER DEFENSIVE · Cap: $404.01B
MKC
McCormick & Company Incorporated
$46.06
-2.99%
CONSUMER DEFENSIVE · Cap: $12.47B
Smart Verdict
WallStSmart Research — data-driven comparison
The Coca-Cola Company generates 552% more annual revenue ($50.13B vs $7.69B). KO leads profitability with a 28.6% profit margin vs 19.4%. MKC appears more attractively valued with a PEG of 1.90. MKC earns a higher WallStSmart Score of 69/100 (B-).
KO
Buy61
out of 100
Grade: C+
MKC
Strong Buy69
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-46.5%
Fair Value
$63.26
Current Price
$91.88
$28.62 premium
Margin of Safety
+28.6%
Fair Value
$98.78
Current Price
$46.06
$52.72 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 40 in profit
Strong operational efficiency at 34.9%
Keeps 29 of every $100 in revenue as profit
Generating 5.1B in free cash flow
Attractively priced relative to earnings
Every $100 of equity generates 21 in profit
Reasonable price relative to book value
17.4% revenue growth
Areas to Watch
Moderate valuation
Trading at 10.9x book value
Elevated debt levels
Expensive relative to growth rate
Expensive relative to growth rate
Distress zone — elevated risk
Earnings declined 57.1%
Comparative Analysis Report
WallStSmart ResearchBull Case : KO
The strongest argument for KO centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 28.6% and operating margin at 34.9%.
Bull Case : MKC
The strongest argument for MKC centers on P/E Ratio, Return on Equity, Price/Book. Profitability is solid with margins at 19.4% and operating margin at 17.8%. Revenue growth of 17.4% demonstrates continued momentum.
Bear Case : KO
The primary concerns for KO are P/E Ratio, Price/Book, Debt/Equity.
Bear Case : MKC
The primary concerns for MKC are PEG Ratio, Altman Z-Score, EPS Growth.
Key Dynamics to Monitor
KO profiles as a mature stock while MKC is a growth play — different risk/reward profiles.
MKC carries more volatility with a beta of 0.64 — expect wider price swings.
MKC is growing revenue faster at 17.4% — sustainability is the question.
KO generates stronger free cash flow (5.1B), providing more financial flexibility.
Bottom Line
MKC scores higher overall (69/100 vs 61/100), backed by strong 19.4% margins and 17.4% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
The Coca-Cola Company
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.
Visit Website →McCormick & Company Incorporated
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
McCormick & Company is an American multinational food company that manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavoring products to retail outlets, food manufacturers, and foodservice businesses.
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