WallStSmart

ING Group NV ADR (ING)vsSun Life Financial Inc. (SLF)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Sun Life Financial Inc. generates 42% more annual revenue ($34.90B vs $24.61B). ING leads profitability with a 34.2% profit margin vs 8.8%. SLF appears more attractively valued with a PEG of 1.42. ING earns a higher WallStSmart Score of 67/100 (B-).

ING

Strong Buy

67

out of 100

Grade: B-

Growth: 5.3Profit: 7.5Value: 5.7Quality: 3.3
Piotroski: 3/9

SLF

Buy

51

out of 100

Grade: C-

Growth: 5.3Profit: 5.5Value: 5.7Quality: 6.0
Piotroski: 5/9

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

ING5 strengths · Avg: 9.4/10
Price/BookValuation
1.5x10/10

Reasonable price relative to book value

Profit MarginProfitability
34.2%10/10

Keeps 34 of every $100 in revenue as profit

Operating MarginProfitability
41.7%10/10

Strong operational efficiency at 41.7%

Market CapQuality
$88.96B9/10

Large-cap with strong market position

P/E RatioValuation
12.2x8/10

Attractively priced relative to earnings

SLF2 strengths · Avg: 8.0/10
Price/BookValuation
2.4x8/10

Reasonable price relative to book value

Free Cash FlowQuality
$4.11B8/10

Generating 4.1B in free cash flow

Areas to Watch

ING4 concerns · Avg: 3.0/10
PEG RatioValuation
2.004/10

Expensive relative to growth rate

Revenue GrowthGrowth
2.9%4/10

2.9% revenue growth

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Debt/EquityHealth
3.601/10

Elevated debt levels

SLF2 concerns · Avg: 3.0/10
Revenue GrowthGrowth
0.2%4/10

0.2% revenue growth

EPS GrowthGrowth
-48.4%2/10

Earnings declined 48.4%

Comparative Analysis Report

WallStSmart Research

Bull Case : ING

The strongest argument for ING centers on Price/Book, Profit Margin, Operating Margin. Profitability is solid with margins at 34.2% and operating margin at 41.7%.

Bull Case : SLF

The strongest argument for SLF centers on Price/Book, Free Cash Flow. PEG of 1.42 suggests the stock is reasonably priced for its growth.

Bear Case : ING

The primary concerns for ING are PEG Ratio, Revenue Growth, Piotroski F-Score. Debt-to-equity of 3.60 is elevated, increasing financial risk.

Bear Case : SLF

The primary concerns for SLF are Revenue Growth, EPS Growth.

Key Dynamics to Monitor

ING carries more volatility with a beta of 0.90 — expect wider price swings.

ING is growing revenue faster at 2.9% — sustainability is the question.

Monitor BANKS - DIVERSIFIED industry trends, competitive dynamics, and regulatory changes.

Bottom Line

ING scores higher overall (67/100 vs 51/100), backed by strong 34.2% margins. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

ING Group NV ADR

FINANCIAL SERVICES · BANKS - DIVERSIFIED · USA

ING Groep NV, a financial institution, offers various banking products and services to individuals, small and medium-sized businesses and medium-sized businesses. The company is headquartered in Amsterdam, the Netherlands.

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Sun Life Financial Inc.

FINANCIAL SERVICES · INSURANCE - DIVERSIFIED · USA

Sun Life Financial Inc., a financial services company, provides insurance, wealth and asset management solutions to individuals and corporate clients around the world. The company is headquartered in Toronto, Canada.

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