Alphabet Inc Class A (GOOGL)vsWPP PLC ADR (WPP)
GOOGL
Alphabet Inc Class A
$345.90
-0.13%
COMMUNICATION SERVICES · Cap: $4.62T
WPP
WPP PLC ADR
$26.91
-0.30%
COMMUNICATION SERVICES · Cap: $5.80B
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class A generates 3262% more annual revenue ($445.87B vs $13.26B). GOOGL leads profitability with a 54.8% profit margin vs -1.8%. GOOGL appears more attractively valued with a PEG of 0.97. GOOGL earns a higher WallStSmart Score of 78/100 (B+).
GOOGL
Strong Buy78
out of 100
Grade: B+
WPP
Avoid34
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+48.1%
Fair Value
$661.86
Current Price
$345.90
$315.96 discount
Margin of Safety
+67.6%
Fair Value
$56.59
Current Price
$26.91
$29.68 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 38 in profit
Keeps 55 of every $100 in revenue as profit
Strong operational efficiency at 34.0%
Earnings expanding 294.0% YoY
Safe zone — low bankruptcy risk
Generating 1.7B in free cash flow
Areas to Watch
Negative free cash flow — burning cash
Trading at 8.5x book value
Operating margin of 4.1%
Weak financial health signals
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : GOOGL
The strongest argument for GOOGL centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 54.8% and operating margin at 34.0%. Revenue growth of 24.2% demonstrates continued momentum.
Bull Case : WPP
The strongest argument for WPP centers on Free Cash Flow.
Bear Case : GOOGL
The primary concerns for GOOGL are Free Cash Flow.
Bear Case : WPP
The primary concerns for WPP are Price/Book, Operating Margin, Piotroski F-Score. Debt-to-equity of 2.69 is elevated, increasing financial risk.
Key Dynamics to Monitor
GOOGL profiles as a growth stock while WPP is a turnaround play — different risk/reward profiles.
GOOGL carries more volatility with a beta of 1.24 — expect wider price swings.
GOOGL is growing revenue faster at 24.2% — sustainability is the question.
WPP generates stronger free cash flow (1.7B), providing more financial flexibility.
Bottom Line
GOOGL scores higher overall (78/100 vs 34/100), backed by strong 54.8% margins and 24.2% revenue growth. WPP offers better value entry with a 67.6% margin of safety. Both earn "Strong Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alphabet Inc Class A
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
Visit Website →WPP PLC ADR
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
WPP plc, a creative transformation company, provides communications, expertise, trade and technology services in North America, the UK, Western Continental Europe, Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company is headquartered in London, the United Kingdom.
Visit Website →Compare with Other INTERNET CONTENT & INFORMATION Stocks
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