Alphabet Inc Class A (GOOGL)vsMarcus Corporation (MCS)
GOOGL
Alphabet Inc Class A
$349.94
+9.96%
COMMUNICATION SERVICES · Cap: $4.17T
MCS
Marcus Corporation
$18.98
-1.30%
COMMUNICATION SERVICES · Cap: $583.41M
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class A generates 56024% more annual revenue ($402.84B vs $717.76M). GOOGL leads profitability with a 32.8% profit margin vs 1.8%. GOOGL appears more attractively valued with a PEG of 2.36. GOOGL earns a higher WallStSmart Score of 70/100 (B).
GOOGL
Strong Buy70
out of 100
Grade: B
MCS
Buy52
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+43.5%
Fair Value
$618.94
Current Price
$349.94
$269.00 discount
Margin of Safety
+53.4%
Fair Value
$34.58
Current Price
$18.98
$15.60 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 36 in profit
Keeps 33 of every $100 in revenue as profit
Strong operational efficiency at 31.6%
Generating 10.1B in free cash flow
Safe zone — low bankruptcy risk
Reasonable price relative to book value
Earnings expanding 524.0% YoY
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Trading at 10.2x book value
3.1% revenue growth
Smaller company, higher risk/reward
ROE of 2.8% — below average capital efficiency
1.8% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : GOOGL
The strongest argument for GOOGL centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 32.8% and operating margin at 31.6%. Revenue growth of 18.0% demonstrates continued momentum.
Bull Case : MCS
The strongest argument for MCS centers on Price/Book, EPS Growth.
Bear Case : GOOGL
The primary concerns for GOOGL are PEG Ratio, P/E Ratio, Price/Book.
Bear Case : MCS
The primary concerns for MCS are Revenue Growth, Market Cap, Return on Equity. A P/E of 46.3x leaves little room for execution misses. Thin 1.8% margins leave little buffer for downturns.
Key Dynamics to Monitor
GOOGL profiles as a growth stock while MCS is a value play — different risk/reward profiles.
GOOGL carries more volatility with a beta of 1.13 — expect wider price swings.
GOOGL is growing revenue faster at 18.0% — sustainability is the question.
GOOGL generates stronger free cash flow (10.1B), providing more financial flexibility.
Bottom Line
GOOGL scores higher overall (70/100 vs 52/100), backed by strong 32.8% margins and 18.0% revenue growth. MCS offers better value entry with a 53.4% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alphabet Inc Class A
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
Visit Website →Marcus Corporation
COMMUNICATION SERVICES · ENTERTAINMENT · USA
Marcus Corporation owns and operates movie theaters, hotels and resorts in the United States. The company is headquartered in Milwaukee, Wisconsin.
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