Alphabet Inc Class C (GOOG)vsPerion Network (PERI)
GOOG
Alphabet Inc Class C
$365.76
+0.45%
COMMUNICATION SERVICES · Cap: $4.34T
PERI
Perion Network
$8.13
+0.99%
COMMUNICATION SERVICES · Cap: $323.81M
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class C generates 95713% more annual revenue ($422.50B vs $440.96M). GOOG leads profitability with a 37.9% profit margin vs -2.2%. PERI appears more attractively valued with a PEG of 0.90. GOOG earns a higher WallStSmart Score of 75/100 (B).
GOOG
Strong Buy75
out of 100
Grade: B
PERI
Buy57
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+0.9%
Fair Value
$369.04
Current Price
$365.76
$3.28 discount
Margin of Safety
+84.5%
Fair Value
$55.82
Current Price
$8.13
$47.69 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 33 in profit
Keeps 38 of every $100 in revenue as profit
Strong operational efficiency at 36.1%
Earnings expanding 82.0% YoY
Generating 10.1B in free cash flow
Reasonable price relative to book value
Earnings expanding 77.1% YoY
Conservative balance sheet, low leverage
Growing faster than its price suggests
Areas to Watch
Moderate valuation
Trading at 9.3x book value
1.2% revenue growth
Smaller company, higher risk/reward
Weak financial health signals
ROE of -1.1% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : GOOG
The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 37.9% and operating margin at 36.1%. Revenue growth of 21.8% demonstrates continued momentum.
Bull Case : PERI
The strongest argument for PERI centers on Price/Book, EPS Growth, Debt/Equity. PEG of 0.90 suggests the stock is reasonably priced for its growth.
Bear Case : GOOG
The primary concerns for GOOG are P/E Ratio, Price/Book.
Bear Case : PERI
The primary concerns for PERI are Revenue Growth, Market Cap, Piotroski F-Score.
Key Dynamics to Monitor
GOOG profiles as a growth stock while PERI is a turnaround play — different risk/reward profiles.
GOOG carries more volatility with a beta of 1.27 — expect wider price swings.
GOOG is growing revenue faster at 21.8% — sustainability is the question.
GOOG generates stronger free cash flow (10.1B), providing more financial flexibility.
Bottom Line
GOOG scores higher overall (75/100 vs 57/100), backed by strong 37.9% margins and 21.8% revenue growth. PERI offers better value entry with a 84.5% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alphabet Inc Class C
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
Visit Website →Perion Network
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Perion Network Ltd. provides advertising solutions to brands, agencies, and publishers in North America, Europe, and internationally. The company is headquartered in Holon, Israel.
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