Alphabet Inc Class C (GOOG)vsLocafy Ltd (LCFY)
GOOG
Alphabet Inc Class C
$335.76
+0.95%
COMMUNICATION SERVICES · Cap: $4.17T
LCFY
Locafy Ltd
$2.45
+3.38%
COMMUNICATION SERVICES · Cap: $4.64M
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class C generates 10724833% more annual revenue ($422.50B vs $3.94M). GOOG leads profitability with a 37.9% profit margin vs -78.2%. GOOG earns a higher WallStSmart Score of 75/100 (B).
GOOG
Strong Buy75
out of 100
Grade: B
LCFY
Hold36
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+27.3%
Fair Value
$449.28
Current Price
$335.76
$113.52 discount
Margin of Safety
-25.6%
Fair Value
$2.46
Current Price
$2.45
$0.01 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 38 in profit
Keeps 38 of every $100 in revenue as profit
Strong operational efficiency at 36.1%
Earnings expanding 82.0% YoY
Safe zone — low bankruptcy risk
Revenue surging 47.0% year-over-year
Conservative balance sheet, low leverage
Reasonable price relative to book value
Areas to Watch
Moderate valuation
Trading at 8.5x book value
Negative free cash flow — burning cash
0.0% earnings growth
Smaller company, higher risk/reward
ROE of -120.9% — below average capital efficiency
Negative free cash flow — burning cash
Comparative Analysis Report
WallStSmart ResearchBull Case : GOOG
The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 37.9% and operating margin at 36.1%. Revenue growth of 21.8% demonstrates continued momentum.
Bull Case : LCFY
The strongest argument for LCFY centers on Revenue Growth, Debt/Equity, Price/Book. Revenue growth of 47.0% demonstrates continued momentum.
Bear Case : GOOG
The primary concerns for GOOG are P/E Ratio, Price/Book, Free Cash Flow.
Bear Case : LCFY
The primary concerns for LCFY are EPS Growth, Market Cap, Return on Equity.
Key Dynamics to Monitor
GOOG profiles as a growth stock while LCFY is a hypergrowth play — different risk/reward profiles.
LCFY carries more volatility with a beta of 1.64 — expect wider price swings.
LCFY is growing revenue faster at 47.0% — sustainability is the question.
LCFY generates stronger free cash flow (-794,143), providing more financial flexibility.
Bottom Line
GOOG scores higher overall (75/100 vs 36/100), backed by strong 37.9% margins and 21.8% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alphabet Inc Class C
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
Visit Website →Locafy Ltd
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Locafy Limited is a Software as a Service (SaaS) company specializing in local search engine marketing in Australia, Europe, the US and internationally. The company is headquartered in Subiaco, Australia.
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