Digital Ally Inc (DGLY)vsAlphabet Inc Class C (GOOG)
DGLY
Digital Ally Inc
$0.87
+15.01%
COMMUNICATION SERVICES · Cap: $2.49M
GOOG
Alphabet Inc Class C
$365.76
+2.50%
COMMUNICATION SERVICES · Cap: $4.34T
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class C generates 2269869% more annual revenue ($422.50B vs $18.61M). GOOG leads profitability with a 37.9% profit margin vs -0.6%. GOOG earns a higher WallStSmart Score of 75/100 (B).
DGLY
Hold41
out of 100
Grade: D
GOOG
Strong Buy75
out of 100
Grade: B
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+75.5%
Fair Value
$3.56
Current Price
$0.87
$2.69 discount
Margin of Safety
+0.9%
Fair Value
$369.04
Current Price
$365.76
$3.28 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Mega-cap, among the largest globally
Every $100 of equity generates 33 in profit
Keeps 38 of every $100 in revenue as profit
Strong operational efficiency at 36.1%
Earnings expanding 82.0% YoY
Generating 10.1B in free cash flow
Areas to Watch
0.0% revenue growth
Smaller company, higher risk/reward
ROE of -2.3% — below average capital efficiency
Negative free cash flow — burning cash
Moderate valuation
Trading at 9.3x book value
Comparative Analysis Report
WallStSmart ResearchBull Case : DGLY
The strongest argument for DGLY centers on Price/Book.
Bull Case : GOOG
The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 37.9% and operating margin at 36.1%. Revenue growth of 21.8% demonstrates continued momentum.
Bear Case : DGLY
The primary concerns for DGLY are Revenue Growth, Market Cap, Return on Equity.
Bear Case : GOOG
The primary concerns for GOOG are P/E Ratio, Price/Book.
Key Dynamics to Monitor
DGLY profiles as a turnaround stock while GOOG is a growth play — different risk/reward profiles.
GOOG carries more volatility with a beta of 1.27 — expect wider price swings.
GOOG is growing revenue faster at 21.8% — sustainability is the question.
GOOG generates stronger free cash flow (10.1B), providing more financial flexibility.
Bottom Line
GOOG scores higher overall (75/100 vs 41/100), backed by strong 37.9% margins and 21.8% revenue growth. DGLY offers better value entry with a 75.5% margin of safety. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Digital Ally Inc
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Digital Ally, Inc. produces and sells digital video images, storage, and related disinfectants and security products for use in commercial, security, and law enforcement applications in the United States and internationally. The company is headquartered in Lenexa, Kansas.
Alphabet Inc Class C
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
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