Dollar General Corporation (DG)vsFreshpet Inc (FRPT)
DG
Dollar General Corporation
$103.70
+0.17%
CONSUMER DEFENSIVE · Cap: $25.32B
FRPT
Freshpet Inc
$49.74
+1.06%
CONSUMER DEFENSIVE · Cap: $2.59B
Smart Verdict
WallStSmart Research — data-driven comparison
Dollar General Corporation generates 3690% more annual revenue ($43.08B vs $1.14B). FRPT leads profitability with a 17.6% profit margin vs 3.6%. DG appears more attractively valued with a PEG of 1.65. FRPT earns a higher WallStSmart Score of 62/100 (C+).
DG
Buy59
out of 100
Grade: C
FRPT
Buy62
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+13.5%
Fair Value
$170.04
Current Price
$103.70
$66.34 discount
Margin of Safety
+49.6%
Fair Value
$135.97
Current Price
$49.74
$86.23 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Earnings expanding 79.2% YoY
Attractively priced relative to earnings
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
3.4% revenue growth
3.6% margin — thin
Elevated debt levels
Operating margin of 1.5%
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : DG
The strongest argument for DG centers on P/E Ratio, Price/Book.
Bull Case : FRPT
The strongest argument for FRPT centers on EPS Growth, P/E Ratio, Price/Book. Profitability is solid with margins at 17.6% and operating margin at 1.5%. Revenue growth of 13.1% demonstrates continued momentum.
Bear Case : DG
The primary concerns for DG are PEG Ratio, Revenue Growth, Profit Margin. Debt-to-equity of 1.79 is elevated, increasing financial risk. Thin 3.6% margins leave little buffer for downturns.
Bear Case : FRPT
The primary concerns for FRPT are Operating Margin, PEG Ratio.
Key Dynamics to Monitor
DG profiles as a value stock while FRPT is a mature play — different risk/reward profiles.
FRPT carries more volatility with a beta of 1.64 — expect wider price swings.
FRPT is growing revenue faster at 13.1% — sustainability is the question.
DG generates stronger free cash flow (365M), providing more financial flexibility.
Bottom Line
FRPT scores higher overall (62/100 vs 59/100), backed by strong 17.6% margins and 13.1% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Dollar General Corporation
CONSUMER DEFENSIVE · DISCOUNT STORES · USA
Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee.
Visit Website →Freshpet Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Freshpet, Inc. manufactures and markets fresh natural cat and dog food and treats in the United States, Canada and the United Kingdom. The company is headquartered in Secaucus, New Jersey.
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