Deere & Company (DE)vsFranklin Electric Co Inc (FELE)
DE
Deere & Company
$560.02
+5.33%
INDUSTRIALS · Cap: $159.33B
FELE
Franklin Electric Co Inc
$101.87
-1.15%
INDUSTRIALS · Cap: $4.50B
Smart Verdict
WallStSmart Research — data-driven comparison
Deere & Company generates 2047% more annual revenue ($46.73B vs $2.18B). DE leads profitability with a 10.3% profit margin vs 6.9%. DE appears more attractively valued with a PEG of 1.69. FELE earns a higher WallStSmart Score of 54/100 (C-).
DE
Hold49
out of 100
Grade: D+
FELE
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for DE.
Margin of Safety
+7.6%
Fair Value
$118.59
Current Price
$101.87
$16.72 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Large-cap with strong market position
No standout strengths identified
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Revenue declined 11.1%
Expensive relative to growth rate
Premium valuation, high expectations priced in
6.9% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : DE
The strongest argument for DE centers on Market Cap.
Bull Case : FELE
FELE has a balanced fundamental profile.
Bear Case : DE
The primary concerns for DE are PEG Ratio, P/E Ratio, Piotroski F-Score.
Bear Case : FELE
The primary concerns for FELE are PEG Ratio, P/E Ratio, Profit Margin.
Key Dynamics to Monitor
DE profiles as a declining stock while FELE is a value play — different risk/reward profiles.
FELE carries more volatility with a beta of 1.07 — expect wider price swings.
FELE is growing revenue faster at 9.9% — sustainability is the question.
FELE generates stronger free cash flow (89M), providing more financial flexibility.
Bottom Line
FELE scores higher overall (54/100 vs 49/100). Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Deere & Company
INDUSTRIALS · FARM & HEAVY CONSTRUCTION MACHINERY · USA
John Deere is the brand name of Deere & Company, an American corporation that manufactures agricultural, construction, and forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, and lawn care equipment.
Franklin Electric Co Inc
INDUSTRIALS · SPECIALTY INDUSTRIAL MACHINERY · USA
Franklin Electric Co., Inc. designs, manufactures and distributes fuel and water pumping systems worldwide. The company is headquartered in Fort Wayne, Indiana.
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