Coca-Cola European Partners PLC (CCEP)vsAltria Group (MO)
CCEP
Coca-Cola European Partners PLC
$102.77
-0.11%
CONSUMER DEFENSIVE · Cap: $46.66B
MO
Altria Group
$68.98
+0.28%
CONSUMER DEFENSIVE · Cap: $115.18B
Smart Verdict
WallStSmart Research — data-driven comparison
Coca-Cola European Partners PLC generates 4% more annual revenue ($21.35B vs $20.44B). MO leads profitability with a 39.0% profit margin vs 9.3%. MO appears more attractively valued with a PEG of 2.60. CCEP earns a higher WallStSmart Score of 48/100 (D+).
CCEP
Hold48
out of 100
Grade: D+
MO
Hold47
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for CCEP.
Margin of Safety
-49.8%
Fair Value
$46.05
Current Price
$68.98
$22.93 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 43 in profit
Keeps 39 of every $100 in revenue as profit
Strong operational efficiency at 76.1%
Conservative balance sheet, low leverage
Large-cap with strong market position
Attractively priced relative to earnings
Areas to Watch
4.4% revenue growth
Distress zone — elevated risk
Elevated debt levels
Expensive relative to growth rate
1.2% revenue growth
ROE of 0.0% — below average capital efficiency
Expensive relative to growth rate
Earnings declined 2.7%
Comparative Analysis Report
WallStSmart ResearchBull Case : CCEP
The strongest argument for CCEP centers on Return on Equity.
Bull Case : MO
The strongest argument for MO centers on Profit Margin, Operating Margin, Debt/Equity. Profitability is solid with margins at 39.0% and operating margin at 76.1%.
Bear Case : CCEP
The primary concerns for CCEP are Revenue Growth, Altman Z-Score, Debt/Equity.
Bear Case : MO
The primary concerns for MO are Revenue Growth, Return on Equity, PEG Ratio.
Key Dynamics to Monitor
MO carries more volatility with a beta of 0.49 — expect wider price swings.
CCEP is growing revenue faster at 4.4% — sustainability is the question.
CCEP generates stronger free cash flow (604M), providing more financial flexibility.
Monitor BEVERAGES - NON-ALCOHOLIC industry trends, competitive dynamics, and regulatory changes.
Bottom Line
CCEP scores higher overall (48/100 vs 47/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Coca-Cola European Partners PLC
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
Coca-Cola Europacific Partners PLC produces, distributes and sells a variety of ready-to-drink non-alcoholic beverages. The company is headquartered in Uxbridge, the United Kingdom.
Visit Website →Altria Group
CONSUMER DEFENSIVE · TOBACCO · USA
Altria Group, Inc. (previously known as Philip Morris Companies, Inc.) is an American corporation and one of the world's largest producers and marketers of tobacco, cigarettes and related products. It operates worldwide and is headquartered in unincorporated Henrico County, Virginia, just outside the city of Richmond.
Visit Website →Compare with Other BEVERAGES - NON-ALCOHOLIC Stocks
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