WallStSmart

Bloomin Brands Inc (BLMN)vsMcDonald’s Corporation (MCD)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

McDonald’s Corporation generates 580% more annual revenue ($26.88B vs $3.96B). MCD leads profitability with a 31.9% profit margin vs 0.2%. BLMN appears more attractively valued with a PEG of 1.07. MCD earns a higher WallStSmart Score of 53/100 (C-).

BLMN

Hold

50

out of 100

Grade: D+

Growth: 2.7Profit: 4.0Value: 4.7Quality: 5.0

MCD

Buy

53

out of 100

Grade: C-

Growth: 6.0Profit: 8.0Value: 4.7Quality: 5.3
Piotroski: 3/9
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

BLMNSignificantly Overvalued (-919.1%)

Margin of Safety

-919.1%

Fair Value

$0.68

Current Price

$5.73

$5.05 premium

UndervaluedFair: $0.68Overvalued
MCDSignificantly Overvalued (-31.1%)

Margin of Safety

-31.1%

Fair Value

$237.84

Current Price

$311.70

$73.86 premium

UndervaluedFair: $237.84Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

BLMN1 strengths · Avg: 10.0/10
Price/BookValuation
1.5x10/10

Reasonable price relative to book value

MCD5 strengths · Avg: 9.6/10
Market CapQuality
$219.68B10/10

Mega-cap, among the largest globally

Profit MarginProfitability
31.9%10/10

Keeps 32 of every $100 in revenue as profit

Operating MarginProfitability
45.1%10/10

Strong operational efficiency at 45.1%

Debt/EquityHealth
-38.1210/10

Conservative balance sheet, low leverage

Free Cash FlowQuality
$1.64B8/10

Generating 1.6B in free cash flow

Areas to Watch

BLMN4 concerns · Avg: 3.3/10
Revenue GrowthGrowth
0.3%4/10

0.3% revenue growth

Market CapQuality
$496.10M3/10

Smaller company, higher risk/reward

Return on EquityProfitability
5.8%3/10

ROE of 5.8% — below average capital efficiency

Profit MarginProfitability
0.2%3/10

0.2% margin — thin

MCD4 concerns · Avg: 3.0/10
P/E RatioValuation
25.8x4/10

Moderate valuation

Return on EquityProfitability
0.0%3/10

ROE of 0.0% — below average capital efficiency

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

PEG RatioValuation
2.742/10

Expensive relative to growth rate

Comparative Analysis Report

WallStSmart Research

Bull Case : BLMN

The strongest argument for BLMN centers on Price/Book. PEG of 1.07 suggests the stock is reasonably priced for its growth.

Bull Case : MCD

The strongest argument for MCD centers on Market Cap, Profit Margin, Operating Margin. Profitability is solid with margins at 31.9% and operating margin at 45.1%.

Bear Case : BLMN

The primary concerns for BLMN are Revenue Growth, Market Cap, Return on Equity. A P/E of 58.2x leaves little room for execution misses. Thin 0.2% margins leave little buffer for downturns.

Bear Case : MCD

The primary concerns for MCD are P/E Ratio, Return on Equity, Piotroski F-Score.

Key Dynamics to Monitor

BLMN profiles as a value stock while MCD is a mature play — different risk/reward profiles.

BLMN carries more volatility with a beta of 1.09 — expect wider price swings.

MCD is growing revenue faster at 9.7% — sustainability is the question.

MCD generates stronger free cash flow (1.6B), providing more financial flexibility.

Bottom Line

MCD scores higher overall (53/100 vs 50/100), backed by strong 31.9% margins. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Bloomin Brands Inc

CONSUMER CYCLICAL · RESTAURANTS · USA

Bloomin 'Brands, Inc. owns and operates casual, upscale casual and fine dining restaurants in the United States and internationally. The company is headquartered in Tampa, Florida.

McDonald’s Corporation

CONSUMER CYCLICAL · RESTAURANTS · USA

McDonald's Corporation is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona.

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