BJs Restaurants Inc (BJRI)vsMcDonald’s Corporation (MCD)
BJRI
BJs Restaurants Inc
$60.78
+1.11%
CONSUMER CYCLICAL · Cap: $1.29B
MCD
McDonald’s Corporation
$252.53
-0.21%
CONSUMER CYCLICAL · Cap: $178.70B
Smart Verdict
WallStSmart Research — data-driven comparison
McDonald’s Corporation generates 1834% more annual revenue ($27.70B vs $1.43B). MCD leads profitability with a 31.7% profit margin vs 2.9%. BJRI appears more attractively valued with a PEG of 1.66. MCD earns a higher WallStSmart Score of 53/100 (C-).
BJRI
Hold48
out of 100
Grade: D+
MCD
Buy53
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BJRI.
Margin of Safety
-62.5%
Fair Value
$155.44
Current Price
$252.53
$97.09 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
No standout strengths identified
Keeps 32 of every $100 in revenue as profit
Strong operational efficiency at 46.5%
Conservative balance sheet, low leverage
Large-cap with strong market position
Generating 2.0B in free cash flow
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Smaller company, higher risk/reward
2.9% margin — thin
Expensive relative to growth rate
3.7% revenue growth
ROE of 0.0% — below average capital efficiency
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : BJRI
BJRI has a balanced fundamental profile.
Bull Case : MCD
The strongest argument for MCD centers on Profit Margin, Operating Margin, Debt/Equity. Profitability is solid with margins at 31.7% and operating margin at 46.5%.
Bear Case : BJRI
The primary concerns for BJRI are PEG Ratio, P/E Ratio, Market Cap. Thin 2.9% margins leave little buffer for downturns.
Bear Case : MCD
The primary concerns for MCD are PEG Ratio, Revenue Growth, Return on Equity.
Key Dynamics to Monitor
BJRI carries more volatility with a beta of 1.30 — expect wider price swings.
BJRI is growing revenue faster at 6.4% — sustainability is the question.
MCD generates stronger free cash flow (2.0B), providing more financial flexibility.
Monitor RESTAURANTS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
MCD scores higher overall (53/100 vs 48/100), backed by strong 31.7% margins. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
BJs Restaurants Inc
CONSUMER CYCLICAL · RESTAURANTS · USA
BJ's Restaurants, Inc. owns and operates casual restaurants in the United States. The company is headquartered in Huntington Beach, California.
McDonald’s Corporation
CONSUMER CYCLICAL · RESTAURANTS · USA
McDonald's Corporation is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona.
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