WallStSmart

Baidu Inc (BIDU)vsTravelzoo (TZOO)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Baidu Inc generates 140633% more annual revenue ($129.08B vs $91.72M). TZOO leads profitability with a 5.1% profit margin vs 4.3%. BIDU appears more attractively valued with a PEG of 0.66. TZOO earns a higher WallStSmart Score of 49/100 (D+).

BIDU

Hold

46

out of 100

Grade: D+

Growth: 4.7Profit: 4.0Value: 4.7Quality: 7.0
Piotroski: 2/9Altman Z: 2.40

TZOO

Hold

49

out of 100

Grade: D+

Growth: 4.7Profit: 6.5Value: 7.3Quality: 6.0
Piotroski: 3/9Altman Z: 2.53
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

BIDUSignificantly Overvalued (-1147.8%)

Margin of Safety

-1147.8%

Fair Value

$11.63

Current Price

$115.60

$103.97 premium

UndervaluedFair: $11.63Overvalued
TZOOSignificantly Overvalued (-90.7%)

Margin of Safety

-90.7%

Fair Value

$2.79

Current Price

$6.41

$3.62 premium

UndervaluedFair: $2.79Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

BIDU2 strengths · Avg: 9.0/10
Price/BookValuation
1.0x10/10

Reasonable price relative to book value

PEG RatioValuation
0.668/10

Growing faster than its price suggests

TZOO3 strengths · Avg: 9.3/10
Return on EquityProfitability
51.6%10/10

Every $100 of equity generates 52 in profit

Debt/EquityHealth
-0.8010/10

Conservative balance sheet, low leverage

P/E RatioValuation
15.1x8/10

Attractively priced relative to earnings

Areas to Watch

BIDU4 concerns · Avg: 3.0/10
Return on EquityProfitability
1.9%3/10

ROE of 1.9% — below average capital efficiency

Profit MarginProfitability
4.3%3/10

4.3% margin — thin

Operating MarginProfitability
4.5%3/10

Operating margin of 4.5%

Piotroski F-ScoreQuality
2/93/10

Weak financial health signals

TZOO4 concerns · Avg: 3.0/10
Market CapQuality
$67.45M3/10

Smaller company, higher risk/reward

Profit MarginProfitability
5.1%3/10

5.1% margin — thin

Operating MarginProfitability
2.5%3/10

Operating margin of 2.5%

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Comparative Analysis Report

WallStSmart Research

Bull Case : BIDU

The strongest argument for BIDU centers on Price/Book, PEG Ratio. PEG of 0.66 suggests the stock is reasonably priced for its growth.

Bull Case : TZOO

The strongest argument for TZOO centers on Return on Equity, Debt/Equity, P/E Ratio. PEG of 1.14 suggests the stock is reasonably priced for its growth.

Bear Case : BIDU

The primary concerns for BIDU are Return on Equity, Profit Margin, Operating Margin. A P/E of 65.8x leaves little room for execution misses. Thin 4.3% margins leave little buffer for downturns.

Bear Case : TZOO

The primary concerns for TZOO are Market Cap, Profit Margin, Operating Margin.

Key Dynamics to Monitor

TZOO carries more volatility with a beta of 0.77 — expect wider price swings.

TZOO is growing revenue faster at 8.7% — sustainability is the question.

BIDU generates stronger free cash flow (88M), providing more financial flexibility.

Monitor INTERNET CONTENT & INFORMATION industry trends, competitive dynamics, and regulatory changes.

Bottom Line

TZOO scores higher overall (49/100 vs 46/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Baidu Inc

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · China

Baidu, Inc. provides Internet search services primarily in China. The company is headquartered in Beijing, China.

Travelzoo

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Travelzoo, an Internet media company, offers travel, entertainment and local deals from travel and entertainment companies and local businesses in Asia Pacific, Europe and North America. The company is headquartered in New York, New York.

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