Baidu Inc (BIDU)vsPhoenix New Media Limited (FENG)
BIDU
Baidu Inc
$121.66
-9.75%
COMMUNICATION SERVICES · Cap: $41.21B
FENG
Phoenix New Media Limited
$1.61
0.00%
COMMUNICATION SERVICES · Cap: $19.34M
Smart Verdict
WallStSmart Research — data-driven comparison
Baidu Inc generates 16004% more annual revenue ($128.70B vs $799.17M). FENG leads profitability with a 1.7% profit margin vs 1.0%. FENG appears more attractively valued with a PEG of 0.58. FENG earns a higher WallStSmart Score of 50/100 (D+).
BIDU
Hold47
out of 100
Grade: D+
FENG
Hold50
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BIDU.
Margin of Safety
+72.2%
Fair Value
$6.41
Current Price
$1.61
$4.80 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Generating 2.7B in free cash flow
Attractively priced relative to earnings
Reasonable price relative to book value
Conservative balance sheet, low leverage
Growing faster than its price suggests
Revenue surging 21.6% year-over-year
Areas to Watch
ROE of 7.7% — below average capital efficiency
1.0% margin — thin
Weak financial health signals
Revenue declined 1.2%
Grey zone — moderate risk
Smaller company, higher risk/reward
ROE of 1.1% — below average capital efficiency
1.7% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : BIDU
The strongest argument for BIDU centers on Price/Book, PEG Ratio, Free Cash Flow. PEG of 0.68 suggests the stock is reasonably priced for its growth.
Bull Case : FENG
The strongest argument for FENG centers on P/E Ratio, Price/Book, Debt/Equity. Revenue growth of 21.6% demonstrates continued momentum. PEG of 0.58 suggests the stock is reasonably priced for its growth.
Bear Case : BIDU
The primary concerns for BIDU are Return on Equity, Profit Margin, Piotroski F-Score. Thin 1.0% margins leave little buffer for downturns.
Bear Case : FENG
The primary concerns for FENG are Altman Z-Score, Market Cap, Return on Equity. Thin 1.7% margins leave little buffer for downturns.
Key Dynamics to Monitor
BIDU profiles as a value stock while FENG is a growth play — different risk/reward profiles.
BIDU carries more volatility with a beta of 0.53 — expect wider price swings.
FENG is growing revenue faster at 21.6% — sustainability is the question.
BIDU generates stronger free cash flow (2.7B), providing more financial flexibility.
Bottom Line
FENG scores higher overall (50/100 vs 47/100) and 21.6% revenue growth. Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Baidu Inc
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · China
Baidu, Inc. provides Internet search services primarily in China. The company is headquartered in Beijing, China.
Phoenix New Media Limited
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · China
Phoenix New Media Limited offers content on an integrated Internet platform in the People's Republic of China.
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