Brown-Forman Corporation (BF-B)vsThe Coca-Cola Company (KO)
BF-B
Brown-Forman Corporation
$26.16
+2.75%
CONSUMER DEFENSIVE · Cap: $11.36B
KO
The Coca-Cola Company
$79.48
+0.11%
CONSUMER DEFENSIVE · Cap: $338.86B
Smart Verdict
WallStSmart Research — data-driven comparison
The Coca-Cola Company generates 1160% more annual revenue ($49.28B vs $3.91B). KO leads profitability with a 27.8% profit margin vs 20.6%. KO appears more attractively valued with a PEG of 4.02. KO earns a higher WallStSmart Score of 65/100 (B-).
BF-B
Buy64
out of 100
Grade: C+
KO
Strong Buy65
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BF-B.
Margin of Safety
-29.0%
Fair Value
$61.61
Current Price
$79.48
$17.87 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Strong operational efficiency at 31.9%
Keeps 21 of every $100 in revenue as profit
Attractively priced relative to earnings
Reasonable price relative to book value
Mega-cap, among the largest globally
Every $100 of equity generates 41 in profit
Strong operational efficiency at 35.1%
Keeps 28 of every $100 in revenue as profit
Generating 1.8B in free cash flow
Areas to Watch
2.0% revenue growth
1.3% earnings growth
Expensive relative to growth rate
Trading at 10.2x book value
Elevated debt levels
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : BF-B
The strongest argument for BF-B centers on Operating Margin, Profit Margin, P/E Ratio. Profitability is solid with margins at 20.6% and operating margin at 31.9%.
Bull Case : KO
The strongest argument for KO centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 27.8% and operating margin at 35.1%. Revenue growth of 12.1% demonstrates continued momentum.
Bear Case : BF-B
The primary concerns for BF-B are Revenue Growth, EPS Growth, PEG Ratio.
Bear Case : KO
The primary concerns for KO are Price/Book, Debt/Equity, PEG Ratio.
Key Dynamics to Monitor
BF-B profiles as a value stock while KO is a mature play — different risk/reward profiles.
KO carries more volatility with a beta of 0.36 — expect wider price swings.
KO is growing revenue faster at 12.1% — sustainability is the question.
KO generates stronger free cash flow (1.8B), providing more financial flexibility.
Bottom Line
KO scores higher overall (65/100 vs 64/100), backed by strong 27.8% margins and 12.1% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Brown-Forman Corporation
CONSUMER DEFENSIVE · BEVERAGES - WINERIES & DISTILLERIES · USA
The Brown Forman Corporation is one of the largest American-owned companies in the spirits and wine business. Based in Louisville, Kentucky, it manufactures several well known brands throughout the world, including Jack Daniel's, Early Times, Old Forester, Woodford Reserve, GlenDronach, BenRiach, Glenglassaugh, Finlandia, Herradura, Korbel, and Chambord.
Visit Website →The Coca-Cola Company
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.
Visit Website →Compare with Other BEVERAGES - WINERIES & DISTILLERIES Stocks
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