Brown-Forman Corporation (BF-A)vsDiageo PLC ADR (DEO)
BF-A
Brown-Forman Corporation
$25.54
-0.97%
CONSUMER DEFENSIVE · Cap: $11.72B
DEO
Diageo PLC ADR
$80.43
+1.89%
CONSUMER DEFENSIVE · Cap: $44.70B
Smart Verdict
WallStSmart Research — data-driven comparison
Diageo PLC ADR generates 406% more annual revenue ($19.80B vs $3.91B). BF-A leads profitability with a 20.6% profit margin vs 12.2%. DEO appears more attractively valued with a PEG of 0.79. BF-A earns a higher WallStSmart Score of 58/100 (C).
BF-A
Buy58
out of 100
Grade: C
DEO
Buy56
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BF-A.
Margin of Safety
+54.3%
Fair Value
$220.42
Current Price
$80.43
$139.99 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Strong operational efficiency at 31.9%
Keeps 21 of every $100 in revenue as profit
Attractively priced relative to earnings
Reasonable price relative to book value
Every $100 of equity generates 52 in profit
Strong operational efficiency at 31.3%
Growing faster than its price suggests
Generating 1.5B in free cash flow
Areas to Watch
2.0% revenue growth
1.3% earnings growth
Expensive relative to growth rate
2.9% earnings growth
Weak financial health signals
Trading at 69.3x book value
Revenue declined 4.0%
Comparative Analysis Report
WallStSmart ResearchBull Case : BF-A
The strongest argument for BF-A centers on Operating Margin, Profit Margin, P/E Ratio. Profitability is solid with margins at 20.6% and operating margin at 31.9%.
Bull Case : DEO
The strongest argument for DEO centers on Return on Equity, Operating Margin, PEG Ratio. PEG of 0.79 suggests the stock is reasonably priced for its growth.
Bear Case : BF-A
The primary concerns for BF-A are Revenue Growth, EPS Growth, PEG Ratio.
Bear Case : DEO
The primary concerns for DEO are EPS Growth, Piotroski F-Score, Price/Book. Debt-to-equity of 2.09 is elevated, increasing financial risk.
Key Dynamics to Monitor
BF-A profiles as a value stock while DEO is a declining play — different risk/reward profiles.
BF-A carries more volatility with a beta of 0.35 — expect wider price swings.
BF-A is growing revenue faster at 2.0% — sustainability is the question.
DEO generates stronger free cash flow (1.5B), providing more financial flexibility.
Bottom Line
BF-A scores higher overall (58/100 vs 56/100), backed by strong 20.6% margins. DEO offers better value entry with a 54.3% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Brown-Forman Corporation
CONSUMER DEFENSIVE · BEVERAGES - WINERIES & DISTILLERIES · USA
The Brown Forman Corporation is one of the largest American-owned companies in the spirits and wine business. Based in Louisville, Kentucky, it manufactures several well known brands throughout the world, including Jack Daniel's, Early Times, Old Forester, Woodford Reserve, GlenDronach, BenRiach, Glenglassaugh, Finlandia, Herradura, Korbel, and Chambord.
Visit Website →Diageo PLC ADR
CONSUMER DEFENSIVE · BEVERAGES - WINERIES & DISTILLERIES · USA
Diageo plc produces, markets and sells alcoholic beverages. The company is headquartered in London, the United Kingdom.
Visit Website →Compare with Other BEVERAGES - WINERIES & DISTILLERIES Stocks
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